In August’s Gratitude Round Up there are some great ideas to help you market your business from a place of generosity and appreciation:
“Consistently offering a thank you to your audience doesn’t have to be backed by a six-figure budget, but it does have to come from a genuine place, be related to your business offerings and provide something of value to your most loyal email subscribers.”read more
Permission & Consent in Marketing
Before you start marketing, you need to have consent. By marketing from a place of generosity – and getting permission first, marketing feels a lot less icky!
“In a world where your competitors are only a click away, customer loyalty really is the new marketing. Today’s customers have access to an endless amount of information about your business, and research shows that they’re ready and willing to stop dating around and stick with companies who go above and beyond to create a fantastic customer experience.” read more
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